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About2019-02-05T10:31:11+00:00

Doing what we love – since 2013

We’ve always been strong admirers of (and key participants in) the online shopping phenomenon.

We plunged head first into our fashion specialism in 2013 and we haven’t once looked back. We believe in focusing on one thing and doing it exceptionally well.

So if you want B2B brochures, annual reports, legal documents and the like, we’re afraid you’re in the wrong place.

But if you’re looking for a team that can revolutionise your sales figures, streamline your product copy process, and create fun, engaging copy that brings your products to life…

Hey, now we’re talking.

Not in fashion?

Not a problem: Siblinc Fashion now has a twin! Siblinc Lifestyle employs the same tried-and-tested methods to deliver product description support to brands that make life better. Health, beauty, food and drink, hospitality, social media and apps… You name it. We describe it.

Meet the team

The Siblinc team is led by Silvia Lowe and Celia Anderson, professional writers with a combined 20 years’ experience. Working with a core team of specialist fashion copywriters and eagle-eyed proofreaders, the Siblinc team is brimming with talent.

Silvia Lowe
Director

Heading up the project management process with a trained eagle eye, Silvia’s our secret weapon in making sure nothing slips through the cracks. Meet Silvia here.

Celia Anderson
Director

Chief copy stickler, Celia manages the creative angle, training and mentoring writers and developing tone of voice documents for our clients. Meet Celia here.

Kelly Rogers
Lead copywriter

With her uncanny ability to hop from job to job with creative agility, Kelly is particularly adept at remembering 1,145,132 rules at once. Meet Kelly here.

Jennifer Tate
Lead copywriter

One of our key writers since we launched, Jennifer approaches all tasks with creative spirit, endless energy and a big, infectious grin. Meet Jennifer here.

Lorraine Williams
Lead proofreader

Absolutely nothing gets past Lorraine’s keen proofreading eye. Storing approximately 4,456 complex and specific rules at any given moment, she’s Siblinc’s quality-control connoisseur.

Katie Uniacke
Copywriter

Katie is a naturally gifted writer with acres of experience in fashion, lifestyle and travel. When she’s not turning out beautiful copy, she’s cramming in as much globe-trotting as possible.

Max Winters
Copywriter

Max cut his teeth on a UK news desk, turning around articles about sport and men’s fashion at the drop of a fedora. Specialising in athleisure and activewear, Max looks after the needs of our sportier clients.

Kath Swinglehurst
Copywriter

Having clocked up a few years working for some of the UK’s finest lingerie and swimwear retailers, Kath is our go-to girl when we’re working with brands who turn out a mean line in chic foundations.

Brands

We’ve created product descriptions for: